GTM System Design
Design the Solution.
Build the architecture that converts and scales — process, messaging, technology, and operating rhythm.
Key design pillars
Sales Architecture & Process
Stage definitions, exit criteria, pipeline hygiene rules, and the behaviors that move deals forward.
Qualification & Discovery Frameworks
A version of MEDDICC adapted for digital content that helps reps identify measurable business pain, economic buyers, and internal champions early.
Pricing, Packaging & Proposals
Modular proposal templates and pricing tiers that enable both speed and customization for enterprise buyers.
Value Messaging & Positioning
Interviews with recent customers and near-wins to understand what drove purchase decisions and what nearly killed deals.
CRM & Tech Stack Blueprint
Smartly designed systems, automation, and dashboards that turn sales activity into clarity — making every stage of prospecting and deal management visible, efficient, and easy to act on.
Cadence & Operating Rhythm
Weekly/ monthly/quarterly meeting templates, deal review frameworks, and coaching checklists to sustain performance.
Deliverables & outcomes
The outcome is a tested blueprint the team can run — designed for both your current sellers and future enterprise hires.
A comprehensive GTM playbook including scripts, objection handling, and proposal templates.
Persona-based messaging and battle cards that make competitive conversations straightforward.
A rollout plan for Stage 3 with training materials and success criteria.
CRM configuration mapping and a prioritized tech stack implementation plan.
Ready to Build Predictable Revenue?
Let's talk about which approach makes sense for your business.